Global Business Principles

This course introduces students to the study of business and builds a necessary foundation for subsequent courses in Business programs. Areas covered include: the free enterprise system, business environments, ownership, organizational culture and structure, the functional areas of business including accounting, human resources, production, and marketing. The examination of core business functions within the context of global business, entrepreneurship, ethics, and social responsibility enables students to obtain a holistic view of the world of business. This in turn leads to an understanding of the critical success factors of a domestic or international business venture.